Blue Cross and Blue Shield of Kansas City (Blue KC) expanded its partnership with HealthMine, Inc. to build an incentives and rewards program for Blue KC's individual and family Affordable Care Act (ACA) members. HealthMine had already been providing an incentive and reward program for Blue KC's Medicare Advantage (MA) plans.

HealthMine will also deploy digital Health Risk Assessments (HRAs) for Blue KC's ACA and MA lines of business. Blue KC will roll out the program to all ACA Individual Family Plan members at the beginning of 2021.

Blue KC entered the individual ACA market for 2021 . . .

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Strategy & Strategic Planning

Strategic planning is an essential business process for health and human service provider organizations. A strategic plan provides clarity and transparency from the board on performance expectations and priorities and serves as the overall foundation for organizational infrastructure development and operating plans. However, strategy is only one factor of the overall strategic planning process. Rather, strategy and strategic planning require a scenario-based, tactical, and detailed implementation and execution plan with the right management team and performance metrics to ensure the organization is progressing toward its strategic initiatives. Amid changing reimbursement models, consumerism, and other market disruptors, a strategic plan that is both market-focused and nimble is key for sustainability in an uncertain future.


Adults with a usual source of primary care were more likely to receive preventive screenings and less likely to experience acute care utilization, according to an analysis published by the Milbank Memorial Fund. Data from the 2016–2022 Medical Expenditure Panel Survey (MEPS) showed that adults with a primary care physician (PCP) had substantially higher rates of preventive services. For cardiovascular risk factors, 95.5% of adults with a PCP had their blood pressure checked, compared to… Read