ProMedica Rebrands HCR ManorCare As ProMedica Senior Care

ProMedica rebranded its HCR ManorCare division as ProMedica Senior Care. ProMedica had acquired HRC ManorCare in 2018. Over the next 18 months, facility names and physical sign changes will be rolled out at ProMedica Senior Care facilities across the nation. The brands that will be changing include Heartland, ManorCare, and Arden Courts.

Currently, non-profit ProMedica is comprised of three distinct, but aligned care divisions: Senior Care, Provider and Clinical Services, and Paramount Health Plan. By rebranding, the goal is to bring its diverse health and well-being services closer together to support healthy aging and cultivate innovation to address . . .