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August 25, 2009 This paper provides strategies for communicating the importance of action on children's issues. Key points to emphasize are explained and include: make the issue an American issue that affects all; emphasize there is no excuse for inaction; tell your audience the truth, and tell them the consequences; emphasize that principles matter; make the case that we can either invest now or pay later; communicate in a way that is bold and strong; focus on progress; focus on the future by referencing the past; demand accountability; and emphasize failure is not an option. For each communication point . . .

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Market Intelligence Resource | August 25, 2009

Communicating About Children

August 25, 2009 This paper provides strategies for communicating the importance of action on children's issues. Key points to emphasize are explained and include: make the issue an American issue that affects all; emphasize there is no excuse for inaction; tell your audience the truth, and tell them the consequences; emphasize that principles matter; make the case that we can either invest now or pay later; communicate in a way that is bold and strong; focus on progress; focus on the future by referencing the past; demand accountability; and emphasize failure is not an option. For each communication point . . .

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Resource Available For Paid OPEN MINDS Circle Members Only
Not a paid member? Don't miss out! Sign up today and receive unlimited organizational access to all OPEN MINDS strategic advice, market intelligence, and management best practices – over 250,000 resources!
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If you are already a paid member, log in to your account to access this resource and more. If you are a free member, you will need to upgrade to a paid membership before accessing this resource.

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If you are not yet a paid member, learn more about the OPEN MINDS Circle Market Intelligence Service Membership on our website, reach out to our team at info@openminds.com, or call us at 877-350-6463.