The Semcasting Point-of-Care Solution (POC) allows health care providers to share information and advertising over Wi-Fi with people waiting for appointments. The service allows medical health care offices to display marketing specific to the consumers, such as information about pharmaceuticals, services available at the office, or potential insurance offerings.

Point-of-Care information from pharmaceutical, health insurance, and local hospital organizations have long been in place as posters and brochures to provide background information about health care products and services while in the provider's waiting room. Semcasting’s POC solution takes this outreach to digital and . . .

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