The challenge for managers of health and human service organizations is making hybrid health care services work for consumers and clinicians. This is no small feat because clinician and consumer preferences don’t necessarily align.

Consumers strongly prefer in-person visits, according to a soon-to-be-released survey from Ernst & Young (see Sneak Peek: New EY Survey Explores Changing Consumer Telehealth Preferences). Close to three in four (71%) consider the quality of in-person care is superior to that of virtual care. And while 44% of consumers would consider virtual primary care consultations, only 12% were willing to . . .

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