RFP | September 21, 2010
Minnesota Seeks Communities Putting Prevention to Work: Movement to Change Media Campaign
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Minnesota Department of Health seeks a contractor to develop, implement, and evaluate a media campaign in Minneapolis and Olmsted County to address obesity through increased physical activity and improved nutrition. The local -level media campaign, Movement to Change, will create a social change movement that leads residents to identify their community as an active, healthy place and persuade them that sustainable, widespread change is dependent on their active involvement in these communitywide efforts . . .