RFP | December 13, 2013
Alaska Department of Health and Social Services, Division of Public Health, Obesity Prevention and Control Program seeks a contractor to conduct formative, pre-testing, and evaluation research for the public education campaign using a social marketing approach, called Play Every Day. The goal of the Play Every Day campaign is to change attitudes, knowledge, beliefs, intentions, social norms, and health-related behaviors regarding childhood obesity and its associated behaviors (physical activity, nutrition, sugar-sweetened beverage intake, physical education, etc . . .