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December 2025 Issue
The CFO’s Guide To Driving Value Through Consumer Experience
The OPEN MINDS CFO Newsletter
The Financial Case For Optimizing The Consumer Experience

Health and human service organizations increasingly compete on the quality of consumer experience. In an era of value-based reimbursement, integrated care networks, and tightening payer scrutiny, consumer choice and consumer engagement can no longer be considered strictly a qualitative measure. Whether people choose an organization and whether they remain there throughout their treatment has very…

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Consumer Experience Transformation As A Catalyst To Long-Term Financial Sustainability

The chief financial officer (CFO) no longer acts as just a steward of budgets. The current pressures of sustainability, competition, and consumer expectations mean that CFOs must become strategic architects (see The CFO As A Strategic Architect) with a hand in driving financial performance and value—wherever and however that value can be gained. This includes…

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Chief Financial Officers: Strategic Guides For Consumer Experience Technology Investments

In health and human services, the consumer experience can be a defining measure of competitiveness and a direct driver of financial performance. Today’s consumers expect smooth access to care, transparent billing, and responsive communication, enabled by a digital front door and supported by 24/7 access to information. The organizations that deliver on those expectations will…

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Rebuilding The Consumer Journey: A Case Study 

The consumer experience in health care is often, and erroneously, seen as customer service and relegated to a “front-desk” issue. In reality, it’s the linchpin to a critical performance loop created by customer service, consumer experience, and consumer engagement working to create a great consumer journey—which can be either a major contributor or a major…

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From Check-Ins To Change: Boosting Behavioral Health Outcomes With Personalized Care Journeys
Personalized care journeys are reshaping behavioral health by focusing on individual needs instead of rigid protocols. This approach creates flexible, responsive treatment plans that evolve with each patient’s circumstances. By integrating patient feedback, predictive insights, and continuous engagement, personalized care improves outcomes, increases patient participation, and streamlines provider coordination...
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