Executive Briefings
A series of insights from OPEN MINDS Founder and CEO, Monica E. Oss, Executive Briefings are crafted for executive leaders navigating the complexities of health and human services. Each briefing connects market intelligence with expert analysis to help guide strategy, respond to disruption, and improve organizational performance.
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Beyond The Office
February 17, 2026Telehealth isn’t going away. But it isn’t taking over, either. The question for health plan and provider organization executives is no longer whether to offer virtual care. The question is what delivery model will define the next decade—and how much… -
The Fix For Rural
February 16, 2026There has been much press about the Rural Health Transformation grants. The numbers are large—the first $10 billion in awards was announced in late December and will be divided between all 50 states (see CMS Announces $50 Billion In Awards… -
Reading The Market
February 12, 2026Greetings from lovely Clearwater Beach and the last day of the 2026 OPEN MINDS Performance Management Institute. We were wrapping up today’s many discussions of performance management and financial sustainability on the heels of the newly released analysis—Healthcare Sector Bankruptcy Filings Have… -
VBR Sputter or Surge?
February 11, 2026Greetings from Clearwater Beach and the 2026 OPEN MINDS Performance Management Institute. This week, while I’m here with 650+ executives focused on performance optimization of programs serving high-needs consumers, Aledade announced it had added 700 primary care provider organizations to its networks for its… -
The AI Path
February 10, 2026There is a growing number of studies on the impact of AI-enabled documentation tools on clinician workflow, productivity, and clinical quality. One of the recent pieces of research—Evaluating Ambient Artificial Intelligence Documentation: Effects On Work Efficiency, Documentation Burden, And Patient-Centered Care—offers… -
Got Empathy?
February 9, 2026Does your organization’s brand make the empathy connection? The importance of that connection was underscored in a recent consumer survey—Customers Expect Empathy. Here’s How To Deliver It. The ability of a brand to “demonstrate empathy” in their interactions with consumers… -
Crisis Impact
February 6, 2026It’s been more than five years since the 988 system in the U.S. went live (see 15% Of Mental Health Apps Refer Users To 988 & 24% Offer An Alternative Hotline). There have been local refinements along the way. Cleveland passed Tanisha’s… -
The Housing Question
February 5, 2026There is significant body of research showing the impact of housing insecurity on health care costs—and the cost/benefit of providing housing-related services to high-needs populations. This research is summarized in publications like The Impacts Of Affordable Housing On Health: A… -
Getting Consumers (& Employees) To Pick You
February 4, 2026“The marketing dashboard shows green, but the chief financial officer sees red.” That was the (somewhat) amusing opening of the new report of the results of a recent survey of marketing professionals—The 2026 State Of Performance Marketing. One of the… -
Who Moved The Medicaid Cheese? A Look At Some Of The Largest 2025 Contract Awards
February 3, 2026Health care is complicated—and often a bewildering inconvenience for consumers. Almost 90% of employers are seeking “bids” from health plans for employee health insurance this year (see Employer Health Care Costs Projected To Increase By 9.1% For 2026 Plan Year). And at…









