How To Replicate & Scale A Successful Service Line

Here is a simple scenario: A provider organization has a successful service line, identifies another market with similar needs, reproduces the model there, and meets with all the same success as the original. The problem is that replicating successful service lines in new markets doesn’t work that way. “Successful” does not automatically lead to “scalable.”

Replicating success requires understanding the conditions that produced the original service line’s performance and determining whether those conditions can be recreated in another market. The original program may depend on a particular consumer population, payer landscape, referral network, workforce, or operating environment. Executives . . .