Selecting The Right Services & Geographies For Growth

The adage that “all health care is local” has not aged well. Hospitals once rooted in single communities now operate as multi-state health systems. Many specialty provider organizations span multiple states. National retailers are building health clinics, and virtual care reaches consumers everywhere. In this market, geographic expansion is now a standard strategic consideration for health and human services executives.

Geographic expansion carries real risk. It shifts resources from the current business to a new venture and puts the organization against unfamiliar competitors. Success requires rigor in exploration and assessment. Too often, organizations consider too many geographies without fully . . .