Does Social Media Make You A Better Leader?

Wednesday, December 12, 2012
Does social media (Facebook, Twitter, LinkedIn) make you a better leader? Yes, says Dorie Clark in the HBR Blog article, Social Media Is Making You a Smarter Leader. I'm not so sure but I could be convinced. According to her, social media makes us sell better, listen better, and move faster. All generally positive attributes in a leader.

What I do know is that marketing and market intelligence is changing – and social media is leading the charge. If you read my earlier article, Marketing Is Dead! Long Live Marketing! all members, we certainly see the . . .