Technology’s Role In Advancing Outcomes & Reducing The Cost Of Care For The SMI Population is starting in

Marketing & Business Development Planning Summit

In this pre-institue workshop session at The 2017 OPEN MINDS Strategy & Innovation Institute, Joseph Naughton-Travers, Senior Associate and Jim Gargiulo, Senior Associate discussed best practices in building your organization’s marketing plan, including how to align your marketing plan with your strategic plan, how to structure a “winning” marketing plan, and the importance of metrics and data to marketing planning . . .

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