Welltok Acquires Interactive Messaging Company Wellpass

Software as a service (Saas) company Welltok recently acquired Wellpass, formerly known as Voxiva. Wellpass is the company behind several popular text-based programs, including Text4Baby and Text2Quit.

With the acquisition, Welltok’s platform brings in Wellpass’s text messaging capabilities and evidence-based health programs. According to statements from Welltok leadership, Wellpass’s programs will further Welltok’s goal of connecting consumers with personalized health improvement resources. To date, Wellpass has delivered services to more than 3 million individuals, increasing well-baby visits by 26%, and doubling abstinence from smoking.

Welltok’s CaféWell Health Optimization Platform provides consumers . . .