Getting From Here To There: Launching New Blended Service Lines For A Post Pandemic Market
August 05, 2021
Organizations needed to pivot quickly during the COVID-19 pandemic with a structured service line portfolio management program that ensured financially sustainability. For many of those organizations, future assurance will be realized with blended service lines that use both face-to-face and virtual solutions. This approach can help increase access, alleviate the shortage of clinical professionals, address consumer needs outside the clinic, and offer more effective treatment. In this executive web forum, we will review a structured approach for both selecting new services and successfully launching them.
Executive attendees will learn how to:
- Use best practices in product development and launch
- Find the right mix of face-to-face and virtual services
- Create a structured service line feasibility analysis and development process
Featured Speakers
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Joe Naughton-Travers, Ed.M. Senior Associate, OPEN MINDSJoe Naughton-Travers, Ed.M. has more than 30 years of experience in the health and human service field. During his tenure as a Senior Associate with OPEN MINDS since 1998, he has served as lead of dozens of client initiatives, served as editor of OPEN MINDS publications, and is the author of many groundbreaking articles and presentations.
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