New Tool From U Squared Interactive Allows U.S. Health Plans To Estimate ROI Of Offering Online Cognitive Behavioral Therapy To Members
Coinciding White Paper, "On-Line Cognitive Behavioral Therapy: The Return-On-Investment For Health Plans" Now Available; Web Demonstration Of ROI Tool Scheduled For January 29th, 2014
U Squared Interactive, a joint venture between the University of Pittsburgh Medical Center Insurance Services (UPMC) and Ultrasis PLC (Ultrasis), announced the pending release of a newly-developed tool to estimate the health plan return-on-investment (ROI) of providing on-line or computerized cognitive behavioral therapy (CCBT) to plan members. The estimation tool, which incorporates both individual health plan data and figures from Ultrasis' decade of experience with CCBT treatment in the . . .