Easter Seals Selects Merkle as Digital Agency of Record
Circle Connections: Tech Updates Merkle, a leading technology enabled, data driven customer relationship marketing (CRM) firm and the nation's largest privately held agency, has been named the digital agency of record for Easter Seals. Easter Seals is a nonprofit organization committed to providing life-changing solutions for people with disabilities. Merkle has a proven success record in delivering a broader CRM-driven vision that maximizes the value of nonprofit fundraising programs. The agency's multi-year engagement with Easter Seals includes a full suite of services, including digital fundraising and marketing strategy, creative, and production management. Initially centered on . . .