SCAN Health Plan (SCAN), a not-for-profit Medicare Advantage organization, announced a new national campaign with a simple, unapologetic message: health insurance is broken, and SCAN is fighting to fix it, according to a recent announcement. The campaign launched on August 25, 2025, across television, radio, print, digital, and out-of-home community platforms. It will run through December 2025, according to the announcement.  

“With Medicare open enrollment starting October 15, 2025, older adults are once again bombarded with ads portraying aging as carefree and perfect. But the reality is very different: nearly 42% of Medicare beneficiaries report delaying . . .

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