Industry Bulletins | August 17, 2020
Sunshine Coast, An Addiction Treatment Center In Canada, Announces Advertising Reboot
Sunshine Coast Health Centre, a drug rehabilitation and alcohol treatment programs in British Columbia and throughout Canada, announced a "reboot" to its advertising efforts for summer 2020, focusing on a new television commercial. The commercial highlights the Center's unique methodology, based on the work of Viktor Frankl, and its revamped efforts in light of the Coronavirus.
Casey Jordan, chief marketing officer of Sunshine Coast, said that their new television commercial reboots their advertising to showcase the advantages of their non-12 step methodology, as well as to spur people to take action as Canada progresses into a more normal . . .