The Pharmacy Podcast Network Acquires RXVIP Enterprises

The Pharmacy Podcast Network (PPN) recently announced it has acquired RXVIP Enterprises, LTD (RXVIP) and all of its subsidiaries. Through the purchase, PPN hopes to further the delivery of evidence-based content, as its radio network will now reach more than 4,000,000 listeners.

The transaction will see programs such as RXVIP’s “ask your pharmacist about PGx testing,” which helps to raise awareness about the benefits of getting a buccal cheek test—something that can lead to improved medication management and help lower the risk of adverse drug reactions. The acquisition also accompanies a partnership between PPN and . . .