OPEN MINDS, The Behavioral Health & Social Service Industry Analyst Cover Story Who are our customers and what do they expect? Regardless of where your organization fits in the "value chain" of the behavioral health and social service field, the answers to that question is changing - and the services that we deliver and how they are presented to our customers will need to change as well. A "value chain" is defined as a collection of organizations, each of which contributes a product or service that makes up a finished . . .