Using Referral Management to Enhance Revenues: The Princeton House Behavioral Health Case Study
OPEN MINDS, The Behavioral Health & Social Service Industry Analyst Industry Analysis Over the past 12 years, Princeton House Behavioral Health (PHBH) has transformed from a small organization with three programs to a significant player in the field of behavioral health in New Jersey. In 1994, the organizationÂ’s net revenue was $10 million. By the end of 2006, PHBH executives anticipate total revenue reaching $60 million. So how do they explain their success? Diversification of services and an enhanced system of referral sources. Overview of Princeton House PHBH is the behavioral health division of Princeton HealthCare System, a non . . .