A Strategic Fundraising Guide For C-Suite Executives

Many non-profit executives are in a constant battle to bring in enough money to keep programs running and the workforce paid, with a little leftover for capital projects and new program development. The battle becomes even tougher when a multidimensional funding strategy doesn’t exist. To make things even more precarious, I’ve found that most organizations I work with over-rely on a single funding source instead of employing revenue diversification strategies. This makes them vulnerable to economic downturns, shifts in major policy changes, and changes in donor priorities—ninety percent of them get their revenue from one . . .