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OPEN MINDS Founder and Chief Executive Officer Monica E. Oss often says that developing strategy is part science, part art. The science is the market intelligence component of the equation—understanding market trends, what funders and consumers want, and the competition for both funders and consumers. The art is interpreting and using that market intelligence to create an organizational strategy for success and sustainability.
To help our members get a jump start on market research about competitors, we publish profiles for many specialty provider organizations (see Organizational Profiles) that provide insight into how they operate and position themselves for future . . .

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