Pitching Services To New Payers: The Hillsides Case Study

One path for provider organizations to explore in the revenue maximization journey is pitching their current service lines to new payers. Hillsides, a California-based provider organization, is a case in point. The provider organization largely serves consumers on Medi-Cal but wanted to reduce its dependence on Medicaid for long-term sustainability. OPEN MINDS worked with Hillsides to help pitch their psychiatric hospital diversion program to managed care organizations and health plans.

Founded in 1913, Hillsides is a 501(c)(3) organization with $50 million in annual revenue serving complex and challenging youth with severe emotional and behavioral health . . .