By Corinne Kuypers-Denlinger

With increasing competition for consumers and referrals, investing in an online presence—and online marketing—is increasingly important for provider organizations to maintain revenue (see The “M” Word In Health & Human Services Strategy—Why Marketing Should Be Part Of The Everyday Conversation). That was the message of my colleagues, OPEN MINDS Executive Vice President of Marketing Timothy Snyder, Jr., and OPEN MINDS Senior Associate Rob Hickernell during Finding The Path To Online Marketing Success: An OPEN MINDS Executive Seminar On Best Practices In Website & Social Media Marketing at The 2019 OPEN MINDS Technology & Innovation Institute. The questions for executive teams…
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