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Market Intelligence Resource | September 1, 2002

Federal Health Web Sites: Current & Future Roles

September 2002 Federal Health Web Sites: Current & Future Roles Carol Cronin, Consultant Health Insurance Reform Project The George Washington University Summary An examination of the current and possible future roles of federal health Web sites, this paper provides an overview of site categories, functions, target audiences, marketing approaches, knowledge management, and evaluation strategies. It concludes with a look at future opportunities and challenges for the federal government in providing health information online . . .

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