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Grace Maselli

Grace Maselli

Strategy Editor

info@openminds.com

717-334-1329

Gettysburg, PA

Expertise

Highlights

Biography

Grace Maselli is an experienced B2B and B2C content and health care communications professional with more than 10 years of experience developing high-impact, regulatory-compliant content across managed care, pharmaceutical, and public health sectors. She specializes in translating complex and technical subject matter into clear, persuasive messaging across digital and traditional channels, with experience in content strategy, omnichannel marketing, brand development, and stakeholder engagement. ​

Prior to joining the OPEN MINDS team, Ms. Maselli was a Senior Health Care Communications Specialist at Molina Healthcare of New York, where she developed regulatory-compliant marketing materials, communications, and member-facing resources across print, digital, web, email, and SMS channels. She led an omnichannel outreach campaign reaching more than 75,000 members, helped grow participation in a member advisory program from three to 50 recurring participants, and launched targeted outreach campaigns that increased preventive care appointments and maternal health event participation by 24%. In 2025, Ms. Maselli received the Molina Healthcare New York Vanguard Award for her leadership and contributions to community health initiatives.​

Previously, Ms. Maselli served as Senior Copywriter & Content Strategist at Relevate Health, developingB2B content and marketing strategies for life sciences organizations. She managed content strategy across multiple client accounts and integrated marketing campaigns, working with organizations including Alkermes, the Multiple Myeloma Research Foundation, and Edwards Life Sciences. Her work included leading content strategy for Vivitrol, translating evidence-based clinical information into accessible communications for healthcare professionals and patients.​

Earlier, as a Strategic Content Creator at Vistra Communications, LLC, Ms. Maselli developed proposals, marketing campaigns, white papers, and executive communications supporting client growth and high-value federal pursuits. Prior to Vistra, she was a Medicaid-Focused Strategic Content Creator at WellCare Health Plans, where she developed content for Medicaid procurements across multiple state markets and contributed to the successful pursuit of a $6 billion statewide North Carolina Medicaid managed care contract and a statewide behavioral health contract rebid in Hawaii.​

Ms. Maselli holds a Master of Arts in Communications Management, summa cum laude, and a Bachelor of Arts in Business Journalism, magna cum laude, from New York University. She also holds a Lean Six Sigma Yellow Belt and completed the Essentials of Managed Health Care industry immersion program. ​