Market Intelligence Resource | April 17, 2014

Improving Your Organization’s Market Positioning & Competitive Advantage: Strategy Issues In An Increasingly Competitive Market

How to plan for success in the face of new competition? That was this April 16, 2014 web briefing, lead by OPEN MINDS CEO Monica E. Oss and Leadership Council For Children’s Services Director Howard Shiffman, for the members of the Leadership Council For Children’s Services. Market position refers to the relative ranking of a certain service (or organization) to that of a competitive service within the same market. This can be the ranking by volume of sales or by the identification of the service in the minds of its customers.
Market positioning is a system for determining . . .

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