Becoming A Thought Leader: Technology For Marketing & Fundraising

October 25, 2013
This presentation, led by Howard Shiffman, Senior Associate, OPEN MINDS was given on October 25, 2013 at the OPEN MINDS 2013 Technology & Informatics Institute in Philadelphia, Pennsylvania. In this exclusive session, Howard Shiffman, Senior Associate, OPEN MINDS discussed why and how Institute members can become and maintain their status as a “thought leader.” The discussion focused on the technology used for marketing and fundraising. Members shared results of their organizations efforts to better position themselves in the changing health care marketplace and generate more program and fund development dollars.
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