CIGNA Launches On-Line CoachRx to Boost Medication Adherence for CIGNA Home Delivery Pharmacy Customers

OPEN MINDS Weekly News Wire Strategic Health Care News On December 28, 2009, health insurer CIGNA introduced CoachRx, an interactive Web site to help CIGNA Home Delivery Pharmacy customers identify their personal barriers to taking medications. It provides a self-assessment tool, and after completing the assessment, customers can sign up for a variety of reminder tools—cell phone text messages, voicemails, or e-mails—to help them stay on track with medications and self-care. They can also sign up for reminders to schedule or go to medical appointments or to check blood pressure or blood sugar levels. For . . .