Greater Consumer Participation In Online Physician Ratings Benefits Physicians

Encouraging greater consumer participation rates in online physician rating sites benefits physicians overall. Having more consumer feedback on the perceived quality of service gives the physician valuable information about consumer satisfaction. Further, a greater quantity of ratings limits the impact of outlier ratings.

These findings were reported in “Analysis Of Online Ratings Of Dermatologists” by Christie Riemer; Monica Doctor; and Robert P. Dellavalle, M.D., Ph.D., MSPH. The researchers analyzed consumer online ratings of 100 dermatologists randomly selected from August 2 to 28, 2015 from a public list of 11,848 members of the American Academy of Dermatology. Of . . .