WebMD To Acquire Aptus Health

WebMD Health Corporation, a leader in health information services for consumers, physicians, and other health care professionals, announced that it has entered into an agreement to acquire Aptus Health. The acquisition includes Aptus Health's core brand Univadis, a global information and education platform delivering medical news, conference and research updates, and thought-leader education to 4 million professionals in 91 countries. In addition, the transaction includes Aptus Health's EngagedMedia, which supports consumer engagement and adherence via an integrated mobile messaging platform and Tomorrow Networks, which offers data-driven, location-based mobile advertising and marketing solutions driven by consumer . . .