Pitfalls To Avoid When Changing Your Portfolio: The Bancroft Case Study

“If you’re looking at portfolio expansion, complementing your current service lines is what might work best. If you go into a whole new service line, be prepared to change your business model. Or to seek partnerships, where you don’t have the expertise yourself,” is the advice Toni Pergolin, Chief Executive Officer of Bancroft has for her colleagues evaluating their program portfolios. And that sound advice is based on lessons learned in the trenches—Ms. Pergolin shared with OPEN MINDS two instances when Bancroft had to make “tough decisions” about program closures and how and why those decisions were . . .