New Walgreens Internal Start-Up To Create A Hybrid Digital-Physical Consumer Engagement Health Care Platform

Walgreens recently established an internal tech-enabled health care start-up to develop a consumer-focused, technology-enabled health care engagement platform that features physical and digital tools. The platform is part of an effort to develop an integrated digital and physical health care delivery model. The company anticipates an official launch in the fourth fiscal quarter.

Walgreens executives discussed the platform at the 39th Annual J.P. Morgan Healthcare Conference. They said the platform will be based on a health marketplace that allows each consumer to "find care, get care, and manage care" through a series of partnerships. The . . .