Health Care Technology Company Ro Acquires Modern Fertility

Ro, a health care technology company, announced plans to acquire Modern Fertility, a startup focused on addressing gaps in women’s health care through home fertility testing, research, education, and community. Financial terms were not disclosed. Ro is best known as the parent company of Roman, which delivers erectile dysfunction and hair loss medication to consumers. Modern Fertility was founded in 2017 with its flagship product: a $159 finger prick test that can provide a baseline understanding of a woman’s egg quantity, which can help determine which fertility method might be best. Following the integration, Modern Fertility co-founders . . .