Cigna Acquires Technology Company Focused On Consumer Engagement

It was recently announced by Cigna that it has acquired Brighter Inc. (Brighter), a technology company that focuses on engaging health care consumers and clinical professionals. Brighter will now function as Cigna’s digital health engine.

Through the purchase, Cigna plans to be able to develop its mobile and desktop platforms more quickly in order to connect health care consumers with clinical professionals. This will be accomplished by utilizing Brighter’s health technology and speed-to-market capabilities. The acquisition helps to support Cigna’s goals of creating value for consumers and giving clinical professionals more dynamic marketplace opportunities.

Cigna . . .