Looking For Revenue? Think Fundraising, Grants & RFPs

Looking For Revenue? Think Fundraising, Grants & RFPs
A look at non-profit provider organizations paints an unpleasant financial picture – one in four have 30 days or less cash on hand, half can't meet the financial demands of last year, and half feel the same demands will be unmet this year. To me, this all-to-common situation just underscores the need for a well thought out marketing plan. One of the many options that executive teams of these non-profit organizations are considering is an enhanced effort to increase revenue via charitable fundraising. What many executive teams forget . . .