The Human Factor In Health Care Treatment Technologies

I had two big takeaways about consumer adoption of health care treatment technologies from the recent 2015 OPEN MINDS Technology & Informatics Institute. The first, which I wrote about in We’re Way Past The Jetsons, was that people are more responsive to tech functionality when it is imbedded in robots or 3-D objects, compared to internet-based avatars or smartphone apps.

The second “aha” moment for me was courtesy of David C. Mohr, Ph.D., Director of the Center for Behavioral Intervention Technologies and Professor of Preventive Medicine at Northwestern University, in his keynote address, 165,000 Health . . .