New Levels Of Care, New Payers: The Hazelden Betty Ford Foundation Case Study In Service Line Development

As leader of the nation’s largest nonprofit addiction treatment provider organization, Mark Mishek, President and Chief Executive Officer of the Hazelden Betty Ford Foundation, believes growth is a mission mandate for non-profits. And the money to invest in growth comes from margin. But a “business-as-usual” mindset will not yield margin in the long term. He pointed out that provider organizations that continue to depend on traditional revenue streams and referral sources may eventually run out of cash and close their doors at worst, or barely survive but “not go anywhere” at best. So executive teams must . . .