Specialty health and human service organizations that want to survive and thrive in the volatile next normal market will need a strategic plan for business development and growth. That strategic plan will likely require a robust infusion of capital to help provider organizations shore up their infrastructure to meet new consumer and payer expectations, and stand up to the disruptive new out-of-industry competitors (think Amazon, Walmart, CVS, Talkspace…). How to raise this capital requires some creative thinking—you have to go beyond the usual mindset of “Let’s see if there’s a grant.” There are many options . . .