Working With Health Plans—The 7-Part Checklist

The relationship between specialty provider organizations and health plans has changed dramatically during the last 10 years as a result of the many shifts in the health and human services market that are adding competitive pressure across the spectrum. In response, provider organization executive teams are forging new, and in some cases “preferred” relationships with health plans.

This means two things: Provider organizations need to upgrade their health plan marketing approach (see Health Plan Business Development For The Entrepreneurial Provider Organization—Step-By-Step), and they need to recognize that landing the contract is just the first step. Successfully managing . . .

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