Precision medicine has been on the horizon for some time, and now it looks like it’s finally arrived. At its most elemental, precision medicine is the use of individual data on genomics, epigenomics, environmental exposure, and other data to guide individual diagnosis and treatment (see Toward Precision Medicine: Building a Knowledge Network For Biomedical Research And A New Taxonomy Of Disease and What Is Precision Health?). From a business perspective, the advancement of precision health brings the mass customization of treatment, the ultimate person-centered care. There has been a flurry of activity in moving the health and human service system…
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