From Organizational Strategy To Marketing Strategy: How To Develop A Successful Marketing Plan In Sync With Your Future Vision

This presentation was delivered on September 12, 2019 at The 2019 OPEN MINDS Executive Leadership Retreat. In the presentation, the speakers discussed key steps to building a successful marketing strategy and comprehensive plans; essential components to developing a marketing budget, including revenue forecasting, expense budgets, and return on investment; and case studies on successful marketing plan development and implementation. The presentation speakers included: Timothy Snyder, Jr., Executive Vice President, Marketing, OPEN MINDS Sean Klutinoty, Senior Associate, OPEN MINDS . . .