How To Develop A Successful Marketing Plan: The OPEN MINDS Seminar On Marketing Strategy
This presentation took place at The 2021 OPEN MINDS Management Best Practices Institute. The following key components were discussed:
Key steps to building a successful marketing strategy and comprehensive plans
Essential components to developing a marketing budget, including revenue forecasting, expense budgets, and return on investment
Case studies on successful marketing plan development and implementation
Speakers: Emily Korns, MBA, RDN Vice President, Business Development, OPEN MINDS
John Seymour Executive Vice President, OPEN MINDS
https://vimeo.com/591758239/d58acd96bf . . .