Designing Best In Class Websites: The OPEN MINDS Website Evaluation & Improvement Process

Your website is your digital front door: make it inviting, user-friendly, and effective. How do you perpetually enhance your website to maximize a positive customer journey? The key is constant website improvement that maximizes a positive user journey. Have you considered regular search engine optimization (SEO), user experience improvements, and understanding your audience?

In this session, we will take a deep dive into “best practices” for website evaluation and improvement, including:

• Organizing content for usability
• Developing a compelling user experience
• Site speed
• Accessibility
• Differences between analog and digital content . . .
  
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