The OPEN MINDS Market Accelerator Model: Speeding Adoption Of New Solutions In A Complex Market

Any executive team bringing a new model to market in health and human services, particularly one that is outside of current contracting models, needs to plan carefully. The OPEN MINDS team has found there are several key challenges to bringing new concepts to scale (and profitability) in the field – from the right market segmentation and value proposition; to integration of the model into consumer and health plan workflows and data aggregation systems; to creating a financially sustainability business model that delivers an ROI to consumers and health plans . . .