Gettysburg, Pa. (January 3, 2022) – On Thursday, January 13, 2022, at 1:00 pm ET, OPEN MINDS will host a Circle Elite Executive Roundtable, Selling The Next Normal—How To Improve Consumer Engagement In Telehealth Services. Directed to executives of health and human services organizations, Amanda Jernigan, LCSW, corporate director of outpatient services for Gaudenzia, and OPEN MINDS Senior Associate Erin Pressel will discuss how Gaudenzia has worked to engage their consumers in telehealth services.

“With an increase in the use of telehealth services from COVID, we are learning the overall benefits of incorporating a hybrid care model,” said OPEN MINDS Chief Executive Officer, Monica E. Oss. “However, as practitioners and payers have the data to support this, the consumer may not understand the value of incorporating telehealth for maintenance, support services, and more. Especially as the pandemic continues, providers can maintain a high level of consumer care while staying competitive helping their consumers take advantage of service offerings.”

By engaging consumers in telehealth services, Gaudenzia has been able to address multiple barriers impacting school and daycare access, providing consistency in service delivery. By offering hybrid groups, those attending intensive outpatient or outpatient groups can continue participation if impacted by quarantine, scheduling, or transportation issues. These services have been helpful for the adolescent population in helping them transition from a placement to home by allowing assessments to take place and services immediately scheduled, preventing wait time to transition home.

In the upcoming Circle Elite Executive Roundtable, executive attendees will learn through the Gaudenzia case study:

  • The importance of educating today’s consumer on hybrid care models – what they are, how they are delivered, as well as the value in improved care and reduced costs for all
  • What to communicate, when and how
  • Where the content should live and how to help users find the information they need on your website, social media channels, and through search engine optimization.

Amanda Jernigan, LCSW, has been working in the field since 1999 in a variety of settings including Children and Youth, Inpatient Psychiatric Facilities, and Drug and Alcohol. Amanda has passion for trainings and does them throughout Pennsylvania for various organizations and at conferences. She has been an Adjunct Professor at Penn State Harrisburg since 2013. She and her husband enjoy running their nonprofit organization in which they raise money for K9 Programs in need.

Erin Pressel is an experienced executive with an expansive history in the human services industry focused on marketing and communications, referral development and management, business development and implementation of growth strategies, and strategic planning. In her previous role with Gaudenzia, Ms. Pressel was responsible for all aspects of strategy and business development near 100 programs across four states.

To register for this event, visit https://register.gotowebinar.com/register/5283444062113256208.

The January 13 Circle Elite Executive Roundtable—exclusive to Elite members of the OPEN MINDS Circle—is offered as part of a weekly series designed to help executive teams navigate the business, organizational, operational, and culture changes of a market in turbulence during (and after) the COVID-19 crisis. Each one-hour briefing outlines a field-tested approach for recovering from the crisis and developing a plan for organizational sustainability. OPEN MINDS experts are on the line to answer questions and provide follow up private Quick Consults for members.

For more information on the program, or media inquiries, contact Jason Lippman, Market Intelligence, OPEN MINDS, at 717-334-1329 or jlippman@openminds.com.

About OPEN MINDS
OPEN MINDS is a national market intelligence, management consulting, and marketing services firm specializing exclusively in the markets of the health and human service field that serve consumers with chronic conditions and complex support needs. OPEN MINDS’ mission is to provide payers, service provider organizations, and technology and scientific firms that serve these consumers with the market and management knowledge needed to improve their organizational efficiency and effectiveness.

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