Strategic Content Marketing Takes Center Stage—OPEN MINDS Executive Roundtable Featuring I Am Boundless, October 30, 2025

Gettysburg, PA (October 19, 2025)—OPEN MINDS invites leading health care executives to join the OPEN MINDS Executive Roundtable, Strategic Content Marketing As An Imperative For Brand & Referral Growth: The I Am Boundless Case Study, to be held on October 30, 2025, at 1:00 PM ET. This one-hour webinar will showcase how I Am Boundless transformed content into a strategic engine for growth and referrals.

The session will feature Jennifer Riha, Chief Strategy Officer, and Elsa Warren, Director of Communications at I Am Boundless, Inc. They will help executives reposition their thinking around content marketing to frame it as a strategic driver of market influence and organizational growth. They will share how to deploy thought leadership, authentic storytelling, and insight-driven content to cultivate trust, strengthen reputation, and shape stakeholder behavior.

“In today’s digital-first marketplace, brand reputation is increasingly tied to how accurately and consistently you can tell your story and then distribute that story,” said Monica E. Oss, Chief Executive Officer of OPEN MINDS. “For provider organizations, strategically aligned content can help bridge the gap between mission and revenue.”

Key takeaways for executive leaders:

• Understand how content marketing strategically enhances brand positioning and drives measurable referral growth.
• Learn to integrate content with business development, client retention, and strategic partnerships.
• Identify high-leverage content opportunities that align with organizational imperatives.
• Activate cross-functional collaboration to scale content creation and distribution.
• Use executive-level KPIs—brand equity, referral growth, and sales enablement—to assess content performance and ROI.

Register here: Strategic Content Marketing As An Imperative For Brand & Referral Growth: The I Am Boundless Case Study

About I Am Boundless

Located in Ohio, I Am Boundless is a family of non-profit companies serving people with intellectual and developmental disabilities (I/DD), behavioral health conditions, autism spectrum disorders, and other complex needs. They employ 2,300 staff members and serve 5,000 people annually across the state, many with 24/7 residential care.

About OPEN MINDS 

OPEN MINDS is a national market intelligence, management consulting, and marketing services firm specializing exclusively in the markets of the health and human service field that serve consumers with chronic conditions and complex support needs. The OPEN MINDS mission is to provide payers, service provider organizations, and technology and scientific firms that serve these consumers with the market and management knowledge needed to improve their organizational efficiency and effectiveness. Learn more at https://www.openminds.com.