OPEN MINDS Announces CFO Consortium Session “Replication Of Successful Service Lines – Strategies For Market Expansion” In Long Beach

Gettysburg, PA. (July 23, 2023) — On Thursday, August 17, join OPEN MINDS for the next feature in the CFO Consortium series – Replication Of Successful Service Lines – Strategies For Market Expansion. This live session, featured at The 2023 OPEN MINDS Management Best Practices Institute, will explore the intricacies of developing a new service line and taking it to scale.

Sonia Garcia Co-Founder & Chief Product Officer at Amae Health will kick off the session with key insights for developing a unique service line and taking it to scale through geographic expansion. Then attendees will hear from Robert Poznanovich, Chief Growth Officer at Hazelden Betty Ford Foundation, an organization that expanded to 16 sites in 8 states and made virtual services a pillar of its service delivery approach. Mr. Poznanvich will offer an inside look at how the organization was able to pivot to a business development centered approach that ultimately allowed them to master market expansion and maximize organizational impact and financial sustainability.

Attendees will leave with:

• A roadmap for identifying markets for service expansion
• Understanding of critical components of financial modeling for market expansion
• Strategies for using technology to facilitate service line replication

Featured Presenters:

• Sonia Garcia, Co-Founder & Chief Product Officer, Amae Health: Prior to co-founding Amae, Sonia Garcia helped build the nation’s first digital pediatric behavioral health company, Brightline. She also received an M.S. in Engineering from Stanford University’s school as a Knight-Hennessy Scholar with a thesis on human-centered mental health innovation. Recently, Ms Garcia was recognized in Business Insider’s 30 under 40 in Healthcare, which highlights the most influential young leaders shaping the future of the industry.

• Robert Poznanovich, Chief Growth Officer, Hazelden Betty Ford Foundation: Mr. Pozanovich joined Hazelden Betty Ford in 2009, he now manages the organization’s strategic relations with health systems, employers, insurance and managed care organizations, professional referents and other national accounts, along with the patient access and placement team. Prior to joining the organization, he co-founded and served as the CEO of AiR Healthcare and spent over 20 years as a senior business development executive in the technology industry.

• Stas Sokolin, Co-Founder & Chief Executive Officer, Amae Health: Prior to launching Amae Health, Stas worked at the Chan Zuckerberg Initiative leading impact healthcare venture investing. Stas also previously worked at Google X, and Health2047, where he was on the founding team of Zing Health. Stas was recognized in Business Insider’s 30 under 40 in Healthcare in 2022, which highlights the most influential young leaders shaping the future of the industry.

• Ken Carr, Senior Associate, OPEN MINDS: Ken Carr brings over 20 years of finance, technology, data analysis and reporting experience in the health and human service field to OPEN MINDS. In his current role, he served as a subject matter expert in the OPEN MINDS consulting practice where he has led numerous engagements in strategic planning, merger and acquisition prospecting, business process improvement, financial analysis of service lines, and technology selection.

Replication Of Successful Service Lines – Strategies For Market Expansion will be featured at the The 2023 OPEN MINDS Management Best Practices Institute, a three-day executive gathering focused on developing growth strategies and nurturing the innovations that fuel the health and human services industry. Learn from executives at leading provider organizations and health plans as they share their approaches to building service lines and service systems.

Registration is now open for the three-day institute at https://openminds.com/register-now-mbpi/.

Institute registration is an included benefit for partners and OPEN MINDS Circle Elite members. For more information on registration, sponsorship opportunities, or media inquiries, contact the Executive Education & Events team at 717-334-1329 or events@openminds.com.

About The OPEN MINDS CFO Consortium:

The CFO Consortium, led by OPEN MINDS Senior Associate and financial expert, Ken Carr, is an exclusive working group developed to support CFOs and leadership teams charged with overseeing the financial direction of organizations in the health and human services field.

CFO Consortium participation and event registration is complimentary for Elite-level members of OPEN MINDS Circle. Visit openminds.com/store/cfo-consortium to sign up and view member benefits.

Institute Partners:

• Premier Partners: NephU, Netsmart, NextGen Healthcare, PsychU, Qualifacts
• Gold Partners: Alera Health (Formerly Blaze Advisors), ContinuumCloud, Core Solutions, Inc., Otsuka Market Access, Streamline Healthcare Solutions
• Affiliate Education Sponsors: 5e Analytics, Altruix Pharmacy, Awake Labs, Carelon, Cantata Health Solutions, CCNY Inc., Concord Technologies, Eleos Health, eVero, Evernorth, Exym, Genoa Healthcare, Health Information Management Systems (HiMS), Humana Healthy Horizons, Inovalon, Integrative, KiriWorks, Lucet, Millin Associates, Owl, Sigmund Software,  Therapy Brands, Waypoint Interactive, ZMark Health

About OPEN MINDS

OPEN MINDS is a national market intelligence, management consulting, and marketing services firm specializing exclusively in the markets of the health and human service field that serve consumers with chronic conditions and complex support needs. OPEN MINDS mission is to provide payers, service provider organizations, and technology and scientific firms that serve these consumers with the market and management knowledge needed to improve their organizational efficiency and effectiveness.